Did you know that capturing your listener’s attention in the first two minutes can
make or break your podcast? Most podcasters waste precious time on lengthy intros,
but getting straight to the meat of your content keeps your audience engaged and
coming back for more.
In the latest episode of Business of Architecture, I’m joined by John Tyreman from
Red Cedar Marketing—a seasoned expert who transformed his career through
podcasting. Together, we explore how podcasts can position your firm as a thought
leader, build strong client relationships, and unlock new business opportunities.
We also discussed:
● The critical mistake most podcasters make in the first two minutes and how to
avoid it
● Strategies for selecting guests that maximize your impact
● The surprising way a podcast can boost your negotiating power with clients
Tune in now on YouTube, Apple Podcasts, or Spotify.
