Dutch designer Merel Bekking has surprised Dezeen founder Marcus Fairs with a shiny plastic chair after scanning his brain to establish his subconscious style preferences.
Through her Your Brain Manufacturing project, Bekking aimed to create an item of furniture for Dezeen’s editor-in-chief that she believed to be “scientifically perfect”.
However, Fairs, who had to live with the Kinder Egg-shaped seat in his London home for four months, was unimpressed. He claims he “took a violent dislike to it”.
Read more on Dezeen: https://www.dezeen.com/?p=1081931
WATCH NEXT: Brain scanning could be used to design “scientifically perfect” products – www.youtube.com/watch?v=R5Sprp_USyU
Subscribe to our YouTube channel for the latest architecture and design movies: http://bit.ly/1tcULvh
Like Dezeen on Facebook: https://www.facebook.com/dezeen/
Follow Dezeen on Twitter: https://twitter.com/Dezeen/
Follow us on Instagram: https://www.instagram.com/dezeen/
Check out our Pinterest: https://uk.pinterest.com/dezeen/
